
Jing Daily: Should Luxury Follow Bottega Veneta’s Anti-Social Strategy?
Could luxury brands rely solely on brand ambassadors and influencers?

Inside Retail: Why Superdry is using Xiaohongshu (Little Red Book)
Social review platform Xiaohongshu, or Little Red Book aka RED, is considered by many to be China’s answer to Instagram. Arnold Ma shares...

SCMP: Clubhouse ban in China
This article appeared in the South China Morning Post on 7 February 2021, one day before Clubhouse was banned in China. It illucidates...

Business of Fashion: China's tech crackdowns and what it means for brands
Arnold Ma gives insight into recent implementations of new laws and regulations impacting brands in China and why brands should not be...

Jing Daily: What Chinese Online Platform Is Right For Your Luxury Brand?
In this article, Arnold Ma shares vital knowledge about Chinese online platforms ranging from e-commerce to social sites. Platforms...

Handelsjournal: Virtual Shopping Party (German)
Arnold Ma was asked to share his insights into China's live-streaming industry with German publication 'Handelsjournal'. The key message...

The Times: TikTok: everything you wanted to know (but were afraid to ask)
This article by The Times explores the short video platform TikTok in light of the recent executive order made by US president Donald...

Vogue Business: In China, men spend more than women on luxury
Arnold Ma was interviewed for Vogue Business on current male fashion trends in China. Check out the article here.

Arnold Ma in The State of Fashion 2020
When it comes to conceiving and adopting new technologies and innovation, China often provides a glimpse into the future. This is because...










